Apps seem to be the lifeblood of modern society. Apps are likely to be available for any item that is easily accessible. Apps that are well designed are attractive and will make you want to use them. Badly designed apps can be frustrating and not do what we expect. Although basic features like usability, functionality, and layout are important, the main complaint about apps is their lack of features or poor use of existing ones.
After you have a basic idea of the layout and the colours, it is time to think about the needs of the customer. If you don’t, your business could be overshadowed by a competitor. While there are some features that are desirable and others that are essential, many of the features will make your app stand out.
Mobile apps must have the following features:
People have short attention spans so if your app is difficult to use, they will quickly lose interest. Your customer will lose interest if they are unable to access their information quickly. They may even try another app. Clear screens that are clear and uncluttered with clear leads to the next steps in the app process, and no ambiguity will improve customer experience and encourage customers to use it again.
It is essential to have fast loading screens. Nobody likes to wait, especially when they only have one screen-loading symbol to see. This frustrates people and leads to boredom which eventually leads to a decision to find something better. Speed is about having the right graphics, not large tables or databases. Keep it simple, and make it fast.
3. Excellent image resolution
App speed must be balanced against resolution and functionality. However, it is important to ensure that the screen you present is clear enough to provide a user-friendly experience. Blocky graphics are passé. Today’s users expect high-definition and 16,000,000 colours. Your app sales will be limited if you offer less.
There are three major mobile operating systems: Android, iOS, and Windows. To get the most out of your app, you need it to be accessible on all three. Android apps can be uploaded to the PlayStore. However, iOS apps must be tested and approved by Apple before being allowed to go on the App Store. Although the code doesn’t have to be identical, you might be working with different resolutions and screen sizes so be sure to test both before uploading.
Internet security is becoming a more pressing issue. The same goes for your app. Security is a must as many apps store sensitive and personal information, credit card and debit card details.
Hackers might try to:
- Install malware on apps and devices that can access data or steal passcodes to screen locks.
- Securely intercept sensitive information that is being transmitted over the network
- For identity theft or fraud, steal customer data.
- Take control of your private business assets
These potential problems mean your app security should not be an afterthought.
6. You have many options
Although it sounds easy, many apps fail to provide this feature. This is a vital feature that many users use. It’s important to be able to search the app or the web. While it won’t work for game-based apps it is essential for business and social networking.
7. Bold and bright colors
Your customers will be drawn in by simple things like eye-catching color schemes. You will have an app that is professional and stylish if you pay attention to the complementary colors on the color wheel.
8. Push notifications
Push notifications are easier to send than email and less likely that they will end up in spam folders. They can be either text or graphic to provide your users with content they might be interested in. Push messaging that is relevant and personalized works better than unsolicited messages. They are targeted at the user and most likely to be of value to them.
9. User feedback
Although you want to create the best app possible, there will always be ways to improve it and make it more user-friendly. Asking the user directly is the best way to find out. You can get customers to give you feedback. This will allow you to filter the feedback and decide what is necessary or not. You can give your client the opportunity to let you know what would make the app better by putting a feedback button in the app.
After you get feedback, you can make sure your app is more relevant to your customers and send regular updates. You will have a better product and can also respond to security problems as they arise. Your app will stay current and offer more options to the user.
But, having all these features in your app will likely increase development costs. It is important to know what the costs are before you commit to any code. A mobile app costs calculator can help you determine the likely costs of developing your app. It will analyze the features and elements that are being considered and calculate the cost. You will be able to determine the value of your investment, fix a price for it and use in-app advertising to pay back the investment.